Why Are Web Analytics Crucial
for Your Business?

SEO MARKTING 30 days > Web Analytics > Why Are Web Analytics Crucial?

Why Are Web Analytics Crucial for Your Business?

Do you really understand your online customers? Do you know your visitors are not buying from you and how long they stay on your website? Getting lots of traffic to your website is only halfway, getting the final sale is your ultimate goal.

Web analytics are crucial for your business, because if you do not know how your business is doing you cannot make strategies to fix in any flaws that may be stopping you making profit. Without using web analytics you might be losing lots of sales.

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How can Web Analytics Improve your Online Sales?

Web analytics help you analyze your web traffic‘s behavior. Targeted web traffic is the most important part of your business when it comes to getting online sales. You can use web analytics to find out:
  • What your customers are interested in?
  • Where your potential customers are coming from?
  • How did you potential customers find you?
  • Why are you potential customers leaving your website?
  • Which sales copy page is converting into sales?
  • Which SEO campaigns is making you more money?

What is Web Analytics?

Web analytics sound fancy but all this term really refers to is a collection of online or software tools that can help you analyze how many hits a website is getting and how many visitors are converting into sales. The more visitors that convert into sales the better your business is doing!

There are several analytical tools online that can tell you what keywords prospects type into search engines to find you. Any information that can be delivered by these analytics can be used to improve your business!

Which Web Analytic Program is the Best?

The types of web analytic programs that are available really vary. Some are for free and others cost some monthly fee (but usually not more than $100).

The most important web analytic tool you must have is the one that collects your website statistics. This can tell you the number of visitors you get a day, the number of repeat visitors, the number hits your server is getting and the average amount of time that a visitor spent on your website.

You can also get specialty web analytic programs that can tell you more specific information including browse-to-buy rates, conversion rations and other customer related data. Google Analytics is the most advanced web analytic tool and it’s completely FREE.

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Part 1: Introduction

Why Are Web Analytics Crucial for Your Business?

SEO MARKTING 30 days > Web Analytics > Why Are Web Analytics Crucial?